Markdown and more

Markdown and more

Aug 13, 2025

Release: Markdown support

Now you can easily type text that looks like this, or this, or even this. You could do that before in the style panel, but now you can easily type it as well.

We now automatically parse markdown on paste. Use Command/Ctrl + Shift + V to paste as plain text if you prefer. It's a big quality-of-life update if you find yourself bouncing between Loops and an external CMS.


A billion emails sent

We recently sent a billion emails! Thank you for trusting Loops at scale. We've enjoyed supporting you as you've grown your company and we're excited about what's coming next.


Updates


SOC 2 audit complete

We wrapped our SOC 2 audit and updated our trust portal with reports. If you’re evaluating vendors, this should make security reviews and procurement faster. We also have a public DPA and we are also listed in the DPF directory.

Idempotency keys

Protect against duplicate sends on retries and network hiccups. Include an idempotency key with your API calls so the same request is processed once, even if you try again, resulting in safer sends at scale.

CC and BCC options added

BCC and CC options are now available and able to be flipped on in the Settings (Settings → Tracking). You can now create mini-alert system by BCC'ing or CC'ing yourself on critical emails that go out.

Editor additions

We added a new vertical alignment in columns along with the ability to hit Cmd/Ctrl+ to duplicate blocks.

Email improvements

  • Superhuman dark mode support continues to improve and maintain up to date with the latest changes

  • MJML handling has improved to be more robust, allowing for more flexible folder structures on upload

  • Column handling on mobile across all clients has seen a big improvement enabling more flexibility in your designs


Engineering blog

We published our first engineering post on how we managed a zero-downtime migration in production.

We spent a considerable amount of time making sure the experience was as smooth as possible for you. Here's how we did it.

In the future, expect to see occasional deep dives on deliverability, editor internals, and infrastructure decisions.


Coming soon

New feature

  • Single click double opt-in on the way

Updated Stripe and Supabase integrations

  • oAuth support

  • Additional events passed through

Improvements to

  • Audience filtering speed

  • Style panel layout

  • Component extensibility

  • /home accessibility

  • Tablet layout for email composition

  • Branch nodes


Team retreat

We just wrapped our annual offsite and mapped the next couple big (unannounced) features. I'm excited to share those with you as we get ready to break ground.

Better email starts here

Let's go

Better email starts here

Let's go

Better email starts here

Let's go

Better email starts here

Let's go