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Nov 12, 2023

Powering the entire customer journey with Framer

Originally founded in 2016 as a technical prototyping tool for designers who could code, Framer has gone through a few key iterations of their product.

Their second major iteration of Framer added a visual canvas so that everyone could use it and became a collaborative web application.

Today, Framer is now the top web builder for professional website design, allowing you to ship your designs from the canvas directly to production.

Problem

Framer is a hit among a wide audience of designers at startups, agencies, and enterprises. 

Frustrated with the countless unused features and inflated pricing of other email service providers, Framer was looking for a simple solution that could power both their growing newsletter as well as their transactional email to keep their customers (and potential customers) in the loop throughout their entire user journey. 

Their requirements were clear from the beginning. They needed a simple yet powerful editor that allowed anyone on their team to seamlessly send email to their customers. 

Enter Loops.

Solution

The email editor was a key selling point for Framer trusting Loops with all of their email needs. 

After a quick demo, it was clear to Framer that the editing experience was just right. Powerful enough to handle their most design-heavy campaigns while being simple and intuitive enough for anyone on the team to create their own emails and flows within minutes. 

They quickly set up Transactional and Loops to automate their customer onboarding, user journey, and critical notifications. They also leverage Campaigns to keep their users up to date with product updates and news. 

Framer also opted for a private Slack channel with the Loops team (which is offered to all customers — both free and paid) which has given them a direct line of communication to the entire team.

“We love that we have a direct line with the team over Slack for asking a quick question.” - Jorn

After integrating their communications with Loops, Framer’s customers are now always in the loop (pun intended) with the company’s next move.

Going forward

Framer is now sending 100% of their email through Loops. They are now focused on fine tuning their marketing campaigns and onboarding flows. 

They also elected to build a native integration with Loops that allows Framer users to create a signup form that automatically feeds new audience members into Loops

Ready to send better email?

Loops is a better way to send product, marketing, and transactional email for your SaaS company.

Powering the entire customer journey with Framer

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Nov 12, 2023

Nov 12, 2023

Originally founded in 2016 as a technical prototyping tool for designers who could code, Framer has gone through a few key iterations of their product.

Their second major iteration of Framer added a visual canvas so that everyone could use it and became a collaborative web application.

Today, Framer is now the top web builder for professional website design, allowing you to ship your designs from the canvas directly to production.

Problem

Framer is a hit among a wide audience of designers at startups, agencies, and enterprises. 

Frustrated with the countless unused features and inflated pricing of other email service providers, Framer was looking for a simple solution that could power both their growing newsletter as well as their transactional email to keep their customers (and potential customers) in the loop throughout their entire user journey. 

Their requirements were clear from the beginning. They needed a simple yet powerful editor that allowed anyone on their team to seamlessly send email to their customers. 

Enter Loops.

Solution

The email editor was a key selling point for Framer trusting Loops with all of their email needs. 

After a quick demo, it was clear to Framer that the editing experience was just right. Powerful enough to handle their most design-heavy campaigns while being simple and intuitive enough for anyone on the team to create their own emails and flows within minutes. 

They quickly set up Transactional and Loops to automate their customer onboarding, user journey, and critical notifications. They also leverage Campaigns to keep their users up to date with product updates and news. 

Framer also opted for a private Slack channel with the Loops team (which is offered to all customers — both free and paid) which has given them a direct line of communication to the entire team.

“We love that we have a direct line with the team over Slack for asking a quick question.” - Jorn

After integrating their communications with Loops, Framer’s customers are now always in the loop (pun intended) with the company’s next move.

Going forward

Framer is now sending 100% of their email through Loops. They are now focused on fine tuning their marketing campaigns and onboarding flows. 

They also elected to build a native integration with Loops that allows Framer users to create a signup form that automatically feeds new audience members into Loops

Ready to send better email?

Loops is a better way to send product, marketing, and transactional email for your SaaS company.

/

Nov 12, 2023

Powering the entire customer journey with Framer

Originally founded in 2016 as a technical prototyping tool for designers who could code, Framer has gone through a few key iterations of their product.

Their second major iteration of Framer added a visual canvas so that everyone could use it and became a collaborative web application.

Today, Framer is now the top web builder for professional website design, allowing you to ship your designs from the canvas directly to production.

Problem

Framer is a hit among a wide audience of designers at startups, agencies, and enterprises. 

Frustrated with the countless unused features and inflated pricing of other email service providers, Framer was looking for a simple solution that could power both their growing newsletter as well as their transactional email to keep their customers (and potential customers) in the loop throughout their entire user journey. 

Their requirements were clear from the beginning. They needed a simple yet powerful editor that allowed anyone on their team to seamlessly send email to their customers. 

Enter Loops.

Solution

The email editor was a key selling point for Framer trusting Loops with all of their email needs. 

After a quick demo, it was clear to Framer that the editing experience was just right. Powerful enough to handle their most design-heavy campaigns while being simple and intuitive enough for anyone on the team to create their own emails and flows within minutes. 

They quickly set up Transactional and Loops to automate their customer onboarding, user journey, and critical notifications. They also leverage Campaigns to keep their users up to date with product updates and news. 

Framer also opted for a private Slack channel with the Loops team (which is offered to all customers — both free and paid) which has given them a direct line of communication to the entire team.

“We love that we have a direct line with the team over Slack for asking a quick question.” - Jorn

After integrating their communications with Loops, Framer’s customers are now always in the loop (pun intended) with the company’s next move.

Going forward

Framer is now sending 100% of their email through Loops. They are now focused on fine tuning their marketing campaigns and onboarding flows. 

They also elected to build a native integration with Loops that allows Framer users to create a signup form that automatically feeds new audience members into Loops

Ready to send better email?

Loops is a better way to send product, marketing, and transactional email for your SaaS company.