Password Reset Email Examples

See password reset email examples from Peloton and SeatGeek, with notes on the CTAs and security details that get users back into their accounts.

Examples

Reset your Peloton password

Full email

Just the copy

Reset your Peloton password

Full email

Just the copy

Reset your Peloton password

Why we like it

Peloton's password reset email stays on brand with the bulk of their other emails. This is good because it helps build trust with their customers, especially when receiving important account-related emails like this. They give the recipient two options to reset their password: 1) clicking a large CTA button and 2) a unique url to copy and paste into their browser. This unique URL includes the recipient's email address in the string so that they can be sure it was meant for them.

Update your password to access your SeatGeek account

Full email

Just the copy

Update your password to access your SeatGeek account

Full email

Just the copy

Update your password to access your SeatGeek account

Why we like it

SeatGeek is proactive and sends you a password reset email every 18 months even if you didn't request one yourself. Not only are they proactive in having users update their passwords but they also offer quick tips so users choose a secure password. Due to the nature of their business, they cannot afford to have their users' accounts compromised.

Power password resets with transactional email in Loops.