Password Reset Email Examples

See password reset email examples from Peloton and SeatGeek, with notes on the CTAs and security details that get users back into their accounts.

Reset your Peloton password

Full email

Just the copy

Reset your Peloton password

Full email

Just the copy

Reset your Peloton password

Why we like it

Peloton's password reset email keeps its branding and focuses on the reset instructions. They give the recipient two options to reset their password: 1) clicking a large CTA button and 2) a unique URL to copy and paste into their browser. The footer also states which address the email was sent to, which helps identify the account involved.

Update your password to access your SeatGeek account

Full email

Just the copy

Update your password to access your SeatGeek account

Full email

Just the copy

Update your password to access your SeatGeek account

Why we like it

SeatGeek is proactive and sends a password reset email once your password is more than 18 months old, even if you didn't request one. You have to update it before your next login, and the email adds three tips: pick a password unique to SeatGeek, turn on multi-factor authentication, and consider a password manager.

Power password resets with transactional email in Loops.

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