Chris from Loops here with a few new features to wrap up the year and one big pricing change.

But first:

I want to take a moment to personally thank you for being part of Loops. We’ve watched founders fail and rise again, witnessed some achieve remarkable success at an incredible pace, and seen many more steadily working toward their dream. Connecting with all of you this year has been inspiring, and I look forward to seeing what you’ll create in the future.

Ok let's get into it!

Changes to pricing

We no longer charge for transactional email. Previously transactional email was billed at $1 per 2,000 sends. Free plans are still capped but any paid plan now unlocks unlimited sending.

Free plan limit caps have doubled to 4,000 sends per month up from 2,000.

Our goal is to help you send all of your email from one place and hopefully this is one less blocker for you.

Team switcher

You can now join and manage multiple teams from a single email address! Great for agencies, contractors or if you're managing multiple loops accounts for any other reasons :)

Shipping early next year

Webhooks are coming soon! We decided to handle most of the infra ourselves so we're able to make it affordable and scalable as possible for you. Soon you will be able to sync pretty much all activity on Loops with other services.

Other improvements

1. Improved domain records page and setup

2. Added support for checkout.session.completed incoming webhook

3. Many small bits of polish

   
   

Coming soon

Loops V2

We recently redesigned our dashboard but the rest of the app needed some work. We’re uniting all 3 of our editor surfaces (campaigns, loops and transactional) into a single UI. It’s going to be awesome. Shipping in 2025!

Improved Audience segment management

We are aiming to have this out by end of year, keep an eye out for a new view on your /audience page for existing audience segments including filtering and more!